Experience Matters Blog
How XM Evolves to a Federated Governance Model
As organizations mature and expand their XM efforts, their governance changes as well. We first explored what those changes look like in the report The Federated Customer Experience Model and it’s worth relooking at this through the lens of XM.
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Drive Change Top-Down and Bottom-Up… with Middle Managers!
To drive Experience Management (XM) transformation, organizations need to combine top-down leadership activities with bottom-up grassroots behavior changes. But that’s not enough. Successful change efforts require activating middle managers.
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XM Competency: Leading a Multi-Year Transformation
For XM to succeed, organizations must maintain a systematic focus on making changes over multiple years. This post examines the 3 XM Skills an organization must build to master the LEAD Competency: Strategy, Program Roadmap, and Governance.
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Five Tips for Using Our XM Maturity Assessments
Are you getting the most out of our XM maturity assessments? Follow these five tips on how to present assessments and results to successfully build alignment among stakeholders and demonstrate the value of XM.
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Research Recap: The XM Diffusion Cycle
How can organizations expand Experience Management beyond isolated use cases? By following the XM Diffusion Cycle. This blog post shares keys findings from the report, "The XM Diffusion Cycle," which provides best practices from research with nearly 50 organizations.
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Three Potential XM Roles for CIOs
How can CIOs and IT Leaders approach experience management? This blog post examines the mindset required to become a transformational leader, three capabilities XM enables, and a framework for the role a CIO could take on to lead in XM.
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Five Leadership Principles for Truly Driving More Diversity and Inclusion
How can organizations become more inclusive and diverse? This blog post introduces five principles leaders can follow to attack ongoing company biases and enact meaningful changes. It also offers advice on how to raise our collective humanity.
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How to Provide Certainty Even During Times of Uncertainty
In times of crisis and uncertainty, human beings - including employees and customers - actively seek out certainty and stability. This blog post covers the three simple steps leaders can take to break the chain of uncertainty.
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Three Phases for Heading Back to Business
How can organizations balance essential new safety-oriented behaviors with the desire to return to old ways? This blog post covers the three phases organizations should plan for as they head back to business: Explore, Reorient, and Normalize.
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Effective Communication: A Critical Skill to Propel XM Success
How can organizations cut through the noise to reach employees with essential information? This blog post dives into the XM Skill of Ecosystem Communications, which is about informing people of the value and progress of ongoing XM efforts.
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