Experience Matters Blog
Best of XM Institute Content: Q1 2021
In this blog post, we look back at the most popular pieces of content XM Institute published in Q1 of 2021.
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Four XM Practices That Can Propel the Candidate Experience
The candidate experience is a complex journey that sits at the intersection of an organization’s brand, customer, and employee experiences. The discipline of XM offers capabilities that organizations can leverage to master the candidate experience.
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Five Application Areas for Digital XM
Digital XM has become an essential part of any XM effort. This blog post explores 5 core Digital XM application areas organizations should focus on to improve both the digital and overall experience they deliver to customers and employees.
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Four Recommendations for a More Experience-Centric Culture
An organization’s progression toward becoming XM-centric is both enabled and hindered by its culture. This article presents simple and practical tips for XM professionals to navigate the culture they are operating within.
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Introducing the XM Professional (XMP) Certification
This post announces the XM Professional (XMP) Certification, the premier credential recognizing expertise in experience management (XM).
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What Do Job Candidates Really Want? Good Managers!
In a recent study of over 10,000 Americans, we found that people prioritize good managers and social aspects of work over other common job characteristics when choosing between two potential jobs.
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Research Recap: Best Practices for Designing Survey Questions
Bad surveys will not produce reliable or valid insights. This blog post shares key findings and examples from the report, "Best Practices for Designing Survey Questions."
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Modern XM Requires Less Fragmentation and More Alignment
To capture the transformative potential of XM, organizations need to modernize their efforts. The first step to embedding the required organizational discipline is moving from a fragmented to aligned approach across the XM Operating Framework.
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Tapping Into Five Types of Digital X-Data Collection Mechanisms
Digital offers a highly versatile and efficient way to solicit and track people’s perceptions of their experiences. This post reviews several popular digital X-Data collection mechanisms and provides recommendations on how to deploy them effectively.
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Stop Writing Surveys and Start Designing a Fake Report
Before you think about writing a survey, write a fake report first. Think about who is the key audience for the insights and what information they need to make better decisions, then draft the output you think they will need.
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