Experience Matters Blog

February 7, 2024

The Evolution to Modern Experience Management

Experience Management (XM) is evolving from Passive Market Research to Embedded Human Empathy. This post explores the future of XM and explains how to build the 3 capabilities of a Modern XM program that is capable of transforming your business.

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January 9, 2024

2023: Year in Review (From XM Institute Faculty)

XM Institute’s faculty look back at 2023 and share some of the key themes, trends, and challenges they observed over the last year, along with looming challenges and predictions for 2024. They also share reflections on the Year of Empathy.

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November 29, 2023

Continuously Manage XM Value with the Realize Competency

To secure organizational attention and resources, XM teams need to track, manage, and communicate the business value of their efforts. This blog explores how you can demonstrate the value of your XM activities by mastering the Realize Competency.

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October 2, 2023

10 Lessons Learned from 1,000 Value Assessments

XM professionals often struggle to calculate and communicate the value of XM initiatives. In this post, the head of Qualtrics Center of Value shares his top lessons from years of helping XM teams quantify and demonstrate the value of experiences.

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September 26, 2023

Seven Types of Data for Modern XM Programs

Despite the explosion of available data, most CX and EX programs continue to rely only on survey-based feedback. This post describes the 7 types of data XM programs should collect and how they can start building a diverse listening portfolio.

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August 15, 2023

Tips for Designing Action-Centric Dashboards for Executives

Effective dashboard design is critical to secure executive adoption and prompt XM actions. These action-centric design tips will help you create simple, engaging executive dashboards that communicate key insights and shape strategic decisions.

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August 4, 2023

How XM-Centric Is Your Culture? Assess It.

Culture is one of the 3 pillars of a successful XM program. This post introduces an assessment you can use to evaluate your performance across the 4 attributes of an XM-centric culture: Purpose-Led, Human-Centric, Change-Minded, & Evidence-Based.

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March 29, 2023

Introducing XM Masters Professional Development Training

XM Masters is the premier professional development training for Experience Management (XM) professionals. Join leading experts at XM Institute to develop the advanced skills and practices needed to transform experience-centric organizations

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January 9, 2023

2.5 Billion Employees Aren’t Trying Their Hardest

We analyzed 29 countries and found that 2.5 billion employees around the world would work harder if their employer treated them better. We also found that 63% of employees think their employers need to do a better job of listening...

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December 22, 2022

Establishing an EX Center of Excellence to Drive HR Impact

Organizations looking to mature and scale their employee experience programs often establish an employee experience (EX) Center of Excellence (CoE). This post outlines the purpose, responsibilities, and activities of an effective EX CoE.

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