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Looking to Improve Your Response Rates? Use These Four Levers
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Multimedia
Modern XM
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The Five Essential Elements of CX Program Governance
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Research
Global Consumer Loyalty Index
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XM Library Resources

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XM Library

Resources

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LAUNCHPADS

Starter packs to begin learning more about core XM topics.

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DATA SNIPPETS

Charts & graphs showing key findings from our studies.

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RESEARCH REPORTS

In-depth research into key trends & best practices.

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TOOLS

Simple, practical tools to help assess & mature XM programs.

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MULTIMEDIA

Highly consumable, sharable videos on fundamental XM topics.

Launchpads

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Launchpads

Check out our Launchpads, which are unique resources for starting to learn about important XM topics.

Introduction to Experience Management

Driving Insights with X- and O-Data

Fundamentals of Customer Experience

Fundamentals of Employee Experience
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Did You

Know?

We've seen a 14 %-pt increase in employees looking for a new job

See the research

Bad CX Puts $4.7 trillion in global consumer sales at risk

See the research

36% of Thai consumers prefer to buy from orgs who treat them well

See the research

84% of XM practitioners feel satisfied with the XM profession

See the research

XM Professionals Network

TOPIC OF THE MONTH

Planning your 2022 Priorities

Watch the Presentation

MEMBER SPOTLIGHT

Gina Hancher
Director of Customer Success // Gigamon

Gina and her team recently won an innovation award for leveraging Google and AI to create a shortcut that helps customers find information and self-serve faster.

XM ANNOUNCEMENTS

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The Canada Regional Event on Emerging EX Trends in 2022 is happening 12/8. Sign up here.

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Expert Q&A is taking place the week of 11/22 with Craig James, Qualtrics Global Product Lead, B2B XM Science.

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Nov’s interactive virtual meetups are on planning your 2022 XM priorities. See registration information here.

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Recent Publications

Go to the XM Library

BLOG

India Tops Global Consumer Well-Being Index Of 24 Countries

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DATA SNIPPET

XMI Customer Ratings – Consumer NPS, 2021 (by Industry)

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BLOG

Net Promoter Scores Partially Recover From 2020 Collapse

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BLOG

The Voice of the Community: October 2021

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Editor's Picks

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BLOG

How Do You Explain Experience Management to Senior Executives?

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BLOG

Introducing the XM Professional (XMP) Certification

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BLOG

Goodbye Static Brands. Introducing Modern Brand Experience Management

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BLOG

Metrics: Recipes for Proving ROI and Elevating XM

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BLOG

Four XM Practices for Digitizing the Employee Experience

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TOOL

Prioritizing Improvements Across EX Skills and Actions

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DATA SNIPPET

XMI Customer Ratings – Overall Scores, 2020 (by Industry)

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TOOL

Prioritizing Improvements Across CX Skills and Actions

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See all Editor's Picks

The XM Institute helps you

Understand

We define the discipline of Experience Management and create simple frameworks that make it easy to embed XM across your organization.

Connect

We facilitate a global community of XM professionals where you can network with and learn from your peers.

Accelerate

We research and uncover best practices to help you build and mature your XM program.

Succeed

We offer tools, training, and certification to help you advance your career as an XM leader.