Experience Matters Blog
2019 XM Trends from Qualtrics Thought Leaders
This blog post highlights some key XM trends for 2019. Trends are organized into four broad categories: Humanizing through Technology, Tailoring Insights for Action, Expanding Predictive Analytics, and Authentically Living Brand Values.
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2020: The Year of Insightful Actions
The XM Institute named 2020 as “The Year of Insightful Action.” This blog post looks at the five trends we expect to see during the Year of Insightful Actions and how they will impact different elements of the XM Operating...
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4 Ways to Modernize Your X-Data Systems
How can you modernize your experience data? By making them operate more like operational data. In this post, we share four characteristics of how organizations measure, manage, and consume O-data that you can apply to mature your X-data systems.
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Applying the Four P’s of XM Insights in the Current Environment
How can organizations today meet the dual challenge of addressing people’s dramatically different needs while operating in a new economic environment? This blog post covers how to apply the Four P's of XM Insights to the current environment.
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Are Your Experience Management Efforts Outdated? Modernize Them!
Most organizations are very early on their journey towards fully adopting experience management. In this blog post, we provide examples of how you can modernize your efforts to capture the transformational potential of XM.
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Best of XM Institute Content: Q1 2021
In this blog post, we look back at the most popular pieces of content XM Institute published in Q1 of 2021.
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Best of XM Institute Content: Q2 2021
In this blog post, we look back at the most popular pieces of content XM Institute published in Q2 of 2021.
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Best of XM Institute Content: Q3 2021
In this blog post, we look back at the most popular pieces of content XM Institute published in Q3 of 2021.
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Complexity Is an Experience Killer
Organizations have a natural tendency to create complexity by adding rules and processes on top of other rules and processes. This blog post discusses the value of simplification for driving better experiences.
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CX Leaders’ Employees Feel Prouder & More Appreciated
This blog post examines data from a survey of 5,000+ US employees where we asked them to pick a word that best describes how their job makes them feel (e.g. proud, angry) and split up their responses based on the...
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