Every Experience Management effort needs to deliver value. Without a clear, empirical connection between the work XM professionals do and the business outcomes the rest of the company cares about, organizational attention and investment in XM initiatives will inevitably dry up. And making this connection can’t just be a one-off activity. To ensure ongoing support, XM teams need to continuously demonstrate the strategic and financial value of their customer or employee experience initiatives.
Join Isabelle Zdatny this month as she explores how to calculate and articulate the business value of your XM efforts on LinkedIn Live.
Register for the Virtual Meetups on this topic here:
Join the discussion on LinkedIn
To participate in the discussion, join the XM Pros group on LinkedIn here.