Experience Matters Blog
What You Need to Know: Critical Areas of Expertise for XM Professionals
As the discipline of experience management (XM) becomes an integral part of organizations’ strategies, the importance of knowledgeable, skilled XM professionals also rises. We share the expertise and skills professionals need to effectively succeed.Read More
What’s All This About X- and O-Data?
Why are X-data and O-data so essential to organizations' XM success? This blog post provides an overview of what these two types of data are and how organizations should combine them to generate more valuable insights about people’s experiences.Read More
What’s the Right Mix of O-Data and X-Data?
Blending operational data and experience data is fundamental to successful XM. Start by understanding which data to focus on. In this post, we outline how to identify the right data with both an analytics-driven and business-driven approach.Read More
Which Employees Are Looking For A New Job?
People talk about “The Great Resignation,” but who’s actually looking for a new job? XM Institute data shows that B2B sales reps, executives, medical professionals, and factory workers have increased their job searching the most.Read More
Why I joined the XM Institute: HR to EX to XM
In this blog post, Ben Grager discusses how his own professional journey has reflected the broader industry trend from HR to employee experience to Experience Management.Read More