Experience Matters Blog
How XM Evolves to a Federated Governance Model
As organizations mature and expand their XM efforts, their governance changes as well. We first explored what those changes look like in the report The Federated Customer Experience Model and it’s worth relooking at this through the lens of XM.
Read MoreSurvival Requires Adaptability. Supermarkets Lead and Government Lags
XM Institute analyzed data from 10,000 U.S. consumers to understand if organizations are adapting to their needs. Supermarkets are the best, while federal government is the worst. Experience Management (XM) is the key to survival as COVID subsides.
Read MoreXM Professionals Network Highlights: November 2020
The XM Professionals Network (XMPN) is a global, free community for XM professionals who want to learn, connect, and advance their careers and the XM profession at large. This post highlights XMPN growth, showcases a member, and recaps November events.
Read MoreThree XM Practices That Should Differ Between EX and CX
Employee experience (EX) professionals can learn much from their customer experience (CX) counterparts. But there are some cases where best practices do meaningfully differ. This article explores three such situations.
Read MoreSeven Bold Experience Management Moves for 2021
During 2021, organizations will enter into what we call the “Reorient” phase of the recovery. Don’t try and re-establish your Experience Management programs. Instead, take seven bold moves to prepare for the future.
Read MoreMetrics: Recipes for Proving ROI and Elevating XM
The potential value of experience management (XM) is well-known, but insufficient funding remains a top obstacle to XM success. This article explores how to align the right metrics in the right combinations to win investments required for XM success.
Read MoreThe Top XM Institute Content of 2020
One of XM Institute’s highlights of 2020 was the launch of our new website. To celebrate the end of the year, we are highlighting our top 20 pieces of content from this year.
Read MoreThree XM Recommendations for 2021: The Year of Positivity
XM Institute calls on Experience Management (XM) professionals to make 2021 the year of positivity. As we approach post-COVID normalcy, XM will be critical. Follow our three recommendations to break outdated XM habits.
Read MoreXM Professionals Network Highlights: 2020 Recap
The XM Professionals Network (XMPN) is a global, free community for XM professionals who want to learn, connect, and advance their careers and the XM profession at large. This post highlights 2020 community growth, showcases members, and recaps events.
Read MoreIntroducing the SLICE-B Experience Review Methodology
Experiences are inherently personal. A SLICE-B Experience Review allows you to adopt the perspective of a target user and systematically evaluate a specific interaction, helping you identify and eliminate bad experiences.
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