Yesterday I passed the exam to become a Certified Customer Experience Professional (CCXP).  Hip hip hooray!

Since I’m very excited about this for many different reasons across a variety of dimensions, I decided to share the top 10 reasons I’m proud to be a CCXP:

  1. We finally have a vendor-agnostic, independently-governed professional certification to recognize the many great people who work in the field of customer experience.
  2. I like the way my name looks with “CCXP” at the end of it.
  3. The CCXP establishes a common framework around six competencies required to succeed in the CX profession: Customer-Centric Culture, Voice of the Customer, Customer Insight, and Understanding, Organizational Adoption and Accountability, Customer Experience Strategy, Experience Design, Improvement, and Innovation, Metrics, Measurement, and ROI.
  4. I get giddy whenever I pass any test.
  5. The CCXP will bring additional credibility to the entire profession, making it more common for leaders in organizations to recognize that they “need to hire some CX professionals.”
  6. It would have been totally embarrassing if I had failed because Parrish and I edited all of the questions.
  7. The CCXP will help sustain organizations’ focus and spending on CX because executives will recognize that CX is an important discipline and not a fad.
  8. I can now match credentials with my friends who are doctors, lawyers, and accountants.
  9. The CCXP will encourage professionals to build and maintain their expertise at a high level, which will raise the overall quality of output from CX professionals.
  10. I’m proud of the Customer Experience Professionals Association ( for driving this forward and making it come to fruition. I remember the moment that the board of directors decided that certification was a key priority, it was at the CXPA Insight Exchange in San Diego two years ago. Since that moment, a lot of people have volunteered their time and energy to make the CCXP a reality. It’s a wonderful accomplishment for the entire CXPA community.

The bottom line: I’m proud to be Bruce Temkin, CCXP.

This blog post was originally published by Temkin Group prior to its acquisition by Qualtrics in October 2018.